Magenta Celebrates Echo Environmental Awards Success

London, 15 December 2016: Magenta Technology, the company behind the Echo cloud-based private hire and taxi dispatch platform, is celebrating a double award success.

Electric fleet operator and user of the Echo real time scheduling and dispatch platform, eConnect Cars, secured two highly prestigious environmental awards at separate industry events. eConnect was recognised at the Fleet Hero Awards ceremony, organised by the Energy Saving Trust, being placed runner up in the Zero Emissions category, while at the same time scooping Silver at the Professional Driver QSi Awards in the Environment Award.

“This was a great evening for eConnect Cars, securing not one, but two awards on the same night,” commented Ken James, Transport Operations Manager at eConnect Cars. “Echo has a huge impact on streamlining job distribution and reducing wasted mileage, which contribute significantly to our green credentials. We were therefore delighted to celebrate with the Echo team at the QSi Awards.”

Mark Bursa, editor of Professional Driver magazine, said, “We were overwhelmed by the quality of the entries and it was a very tough job to pick our winners. Only very good operators made it to the shortlist, so we can be sure our Gold, Silver and Bronze winners are among the very best operators in Britain.”

“It was amazing to see such a show of strength from Echo users, with multiple nominations across several categories at the ‘OSCARS’ of the private hire and taxi industry,”“and for eConnect Cars to secure two awards, both for environmental achievements, on the same night, is testament to the impact Echo can have on operational efficiencies.”

Featuring the most advanced auto allocation functionality on the market, the Echo private hire and taxi dispatch platform offers a truly dynamic real-time scheduling, dispatch and optimisation solution. Echo can help operators save money, increase booking potential and improve customer service – all integral to the achievement of quality, service and innovation for the private hire and taxi despatch sectors. As proven by the recent awards and nominations, Echo can also help operators minimise their impact on the environment.


Nadia Temple – Head of Product
Magenta Technology
Tel: +44 (0) 2038 806 174

Robert Peel – Editorial Contact
The Marketing Edge
Tel: +44 (0) 1666 823306


About eConnect cars
The future of transport is electric. eConnect Cars is the zero-emission answer to London’s taxis and minicabs. eConnect offer business-class customer service in our fleet of state-of-the-art electric vehicles. eConnect specialises in building personal relationships with businesses and individuals that believe in clean, responsible transport.

eConnect cars limited,
92 Cannon Workshops, London E14 4AS,

A cutting-edge private hire car and cab operational platform designed and delivered by Magenta Technology, the creators of Addison Lee’s Shamrock platform, Echo is second-to-none in delivering the highest on-demand customer service at the lowest cost.

With superior feature rich functionality and proprietary auto allocation technology, Echo provides full visibility of every vehicle in real time, ensuring drivers can be punctual, with less waiting time – thereby increasing customer satisfaction, driver earnings and their loyalty.

Echo is a division of Magenta Technology.

Magenta’s scheduling solutions manage over 10,000 fleet vehicles worldwide every day. Customers include Carrot Cars, Greentomatocars, Blackberry Cars, eConnect Cars, Longleys, and Avis Car Rental.

Magenta Corporation Ltd
71-75 Shelton Street London Greater London WC2H 9JQ

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